Video: How to Increase Your Profits with Digital Products

At the Women in Digital Business Summit, our founder Clarrie Johnson took the (virtual) stage to share what we at TapThat Digital know to be true: your expertise is not just valuable—it’s profitable.

The session, “How to Increase Your Profits with Digital Products,” pulled back the curtain on how to turn your existing knowledge, processes, and content into scalable offers that generate income again and again. Because here’s the truth: if you’re only selling your time, you’re capping your revenue.

But with digital products? You create it once. You sell it forever.

Why Digital Products?

Digital products allow you to grow your business without burning out. Whether you’re a coach, service provider, creative, or consultant—if you’ve solved a problem for someone, you have what it takes to build a digital product.

Clarrie walked through the most common misconceptions holding women back from getting started:

  • “I don’t have anything to sell.” (Spoiler: You do.)

  • “It takes too much time.” (Not when you start with what you already have.)

  • “I’m not tech-savvy.” (There are simple, low-tech ways to launch.)

Here’s What We Covered:

✅ What counts as a digital product (hint: it’s more than you think)

✅ The Digital Flow framework we use to help clients organize their offers—from freebie to flagship

✅ How to find the gold in your Google Drive, email threads, or client workflows

✅ How to clarify the transformation your product delivers (this is the secret to sales)

✅ The top tools to create, deliver, and grow without tech overwhelm

Real Talk:

Your systems, templates, onboarding docs, workshops, frameworks—even your voice notes—can become ebooks, mini-courses, templates, or toolkits. It’s not about doing more. It’s about leveraging what you’ve already done in a way that scales.

The Big Takeaway:

Digital products aren’t just for influencers or tech bros. They’re for people who are ready to own their expertise, work smarter, and build businesses that generate income while creating impact.

If you missed the session, don’t worry—we’ve got more coming.

Join our list to get notified about future workshops and grab our free Digital Product Framework to start mapping out your first (or next) offer.

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